DIYHELOC.com · Private preview

Five homepage concepts

Prepared for Shawn Way
Pick the direction you like best

Same three lenders, same links, five different personalities. Open any concept to see the full page, then use the bar at the bottom to flip between them. Every page works on phone and desktop.

CONCEPT 01

Plain & simple

One headline, three lenders, three buttons. Nothing to read and nothing in the way.

Open full page→
CONCEPT 02

Skip the phone tag

For leads who've been dodging calls: no voicemails, no processor emails. Old way vs. DIY way.

Open full page→
CONCEPT 03

Funded in 5 days

Full sales mode: same-day approval, fixed rate, up to $1M, as low as 5.99%. Bold, loud, built to convert.

Open full page→
CONCEPT 04

Matchmaker quiz

Two quick questions pick which lender to try first, with the other two as the backup plan.

Open full page→
CONCEPT 05

Blueprint + calculator

Leans into "DIY": a blueprint look with a live equity calculator before the lender picks.

Open full page→
On any concept: ← → switch concepts · P hide/show the preview barAll Apply buttons use the live Aven, Figure and NFTY referral links.